PharmacyChecker Blog

Helping Americans Get The Truth About Prescription Drug Savings
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No Need To Go International When Buying Generics

While millions of Americans cannot afford brand name drugs in the United States, clearly this is not the case for generics – and the prices here keep getting lower! Marc’s, an Ohio-based retail pharmacy, has dropped prices for their generic drugs to a record breaking low – now charging just $1.98 for 30-day supplies of some of their generic drugs. Twenty-seven different generics are offered at this price.

Marc’s low-cost pricing comes as a response to their retail competition doing the same. In order to compete with chain store rivals like Target, Wal-mart and Kmart, smaller, local pharmacies are offering some of the lowest prices. Another example, Discount Drug Mart, – also in Ohio – dropped many of their generics to $1.99 for a month’s supply; this led Marc’s to sneak in at a penny less.

If you’re buying online, Costco.com has very low generic drug prices as well. You can compare prices on www.pharmacychecker.com.

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Rogue Online Pharmacies Sued By Google: What Consumers Need to Know

On September 21st, 2010, Google filed a civil lawsuit in federal court against over 50 defendants for “violating policies and circumventing technological measures“. This action is part of a series of efforts by Google to prevent rogue online pharmacies from advertising in its search marketing program called adWords.

Google’s filing makes it clear that, despite extensive verification procedures, automated keyword blocking, and a dramatic change of ad policies, some illicit rogue sites still manage to bypass Google’s rules. The lawsuit demonstrates that Google is its own final gatekeeper for websites placing ads using pharmaceutical and pharmacy terms, not third party online pharmacy verification companies it uses to help identify online pharmacies that meet safe standards. It also shows that while PharmacyChecker.com worked with Google, and as the National Association of Boards of Pharmacy’s Verified Internet Pharmacy Practice Sites (VIPPS) program does now, unapproved, rogue pharmacies were and are able to find a way to advertise on Google. In viewing its search marketing platform, we find that Google instituted a technical solution to block rogues back in late January 2010, which has proven quite effective, although apparently, according to Google, not perfect. (more…)

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